The Benefits of SEO and Internet Marketing


In today’s world, the majority of the consumers search the internet before purchasing a new product or service. They use their keywords to search and generally browse the top 3 to 5 results that show up on the first page. There are studies which show how it is so difficult to find target consumers when the service is not listed on the first page. If you are wondering why your competitor’s ranking is better than yours, it is simply because of an internet marketing technique called Search Engine Optimization, popularly called as SEO.

SEO techniques help your site to be ranked higher than hundreds of thousands of sites on the internet in response to the searched keywords. Search engines giants like Google and Bing use complex algorithms to identify which search results should be displayed on the first page and so on. And to get higher rankings, your website must have all the ingredients that search engines are looking for. With solid SEO techniques from, individual or joint businesses become more visible and hence more profitable.

The benefits of SEO and internet marketing could be applied to any industry and the highly competitive adult industry is a great example. The amount of money that is given to someone in a celebrity sex tape is very different from an escort in a pornographic space and individual escorts are setting up their own online stores to attract more customers. And to be successful and profitable, it is extremely important that their services are listed on the first page of search engines like Google. This increases the number of clicks and possibly higher conversion rates.

Back in the days, there were DVDs, but with advancements in technology, escorts, and exotic dancers are also adding business acumen to their portfolio to be able to get paid well. They are setting up their own websites, promoting their services through cams to increase their consumer base. And to get it out there, the search engine optimization is a perfect solution.

Once the options are out there, it is important for service providers in the adult industry to monitor their progress. There are a lot of tools that could do the job for you. Few to name are Market Samurai, Traffic Travis, Rank Checker which is a free Firefox plugin and Backlink Monitor to name a few. Most of the good ones are premium based services, but there are free ones available too.